Privacy Policy - Cardinal Business Finance Nottingham

Privacy Policy

How We Use Your Information – GDPR Privacy Statement for Cardinal Business Finance

Cardinal Business Finance is an appointed representative of The Practice Loan Company PLC. This policy applies to information we hold about you. By ‘information’ we mean personal and financial information about you that we collect, use, share and store.  The Practice Loan Company PLC may change this policy from time to time. You can request an updated statement by calling the telephone number below or viewing the relevant section of our website

Who we are

The Practice Loan Company PLC is a data processor for processing customer personal information and is committed to ensuring that your privacy is protected. The funder, finance lender is the data controller. Should we ask you to provide certain information by which you can be identified, you can be assured that it will only be used in accordance with this privacy policy statement. When dealing with employee information we are acting as a data controller.

The Practice Loan Company PLC

Address: The Practice Loan Company PLC, 5 & 6 The Mews, Trent Business Centre, Trent Park, Eastern Avenue, Lichfield, Staffordshire WS13 6RR
Telephone Number: 01283 544555
ICO Registration Number: Z7909138
Data Protection Officer: Chris Carmichael
Email Address: [email protected]
For information on all the activities we’re licensed to carry out please visit:

Why we need customer information

We need to know your personal data in order to source for you the finance facility you require and process the submission of your application to an appropriate lender. If you do not provide this information, we will be unable to provide this service. We will not collect any information from you that we do not need in order to provide and oversee that service.

Our legal basis for processing your information
We collect your information to enable us to provide our service to you. We also use your information to carry out checks for security purposes, to prevent fraud and money laundering, to check your identity before we provide services to you, for training, and to communicate with you. We may use lender -automated processes in order to source a suitable lending option for you. 

Data protection law allows us to use personal information for our genuine and legitimate reasons as long as we respect your rights and freedoms. This lawful basis for using your information is called ‘legitimate interests’. When we rely on our legitimate interests as the legal basis for processing your personal information for the purposes set out above, we will carefully consider and balance any possible effect this may have on you and your rights.

What we will do with customers’ information

All the personal data we hold about you will be processed by our staff and systems in the United Kingdom. Your information may be passed to third parties, where required, to provide the services you have applied for, as well as where there is a legal obligation for us to provide third parties with this information e.g. The FCA or law enforcement agencies, to prevent, detect, investigate and prosecute fraud and alleged fraud, money laundering and other crimes, and to confirm your identity.

We will use your data to process your application for the services provided by The Practice Loan Company PLC. This processing will include some or all of the below:

Automated decision making

To request a manual review of your application, please contact the Data Protection Officer at The Practice Loan Company PLC.

Credit Reference Agency searches, to generate credit searches

Passing to Finance Companies to assess and/or underwrite your application.

After Transaction Processing

Who the customers data will be shared with

For a full list of organisations with whom we may share your data, please email the Data Protection Officer at The Practice Loan Company PLC. We will only be able to provide this data once your transaction has been completed.

Once The Practice Loan Company PLC finds a suitable lender that meets your needs, we become a Data Processor and the lender becomes the Data Controller. A copy of the recommended lenders privacy statement will be available to you from the lender.

Sometimes we need to share the personal information we process with the individual themselves and also with other organisations. Where this is necessary, we are required to comply with all aspects of the Data Protection Act (1998) and the General Data Protection Regulation (2018)

We are a credit broker not a lender. We will pass your personal information to lenders on our panel to arrange finance in accordance to your requirements.

For more detail on which finance companies are on our panel, please contact the Data Protection Officer

We will not pass your data to other third parties that do not offer our products or services.

Whether the data will be sent overseas

The Practice Loan Company PLC will never send customer data outside the EEA.

How long we and other organisations will keep the data

We will keep your information for as long as is needed for the purposes set out above or as required by any laws that apply.

If we are unable to provide you with a suitable finance option, or you decide not to go ahead with your application, we’ll still keep your information.

Customers Rights

As a customer of The Practice Loan Company PLC you have the following rights related to your data and how it’s processed:

For further information on how to action any of these rights please contact the Data Protection Officer at the address on this statement.

How customers make a complaint

Should you wish to make a complaint, you can do so by:

If we do not handle your complaint to your satisfaction within 8 weeks, you have the right of referral to the ICO who act as the data protection arbitrator.

Details of how to contact the ICO are at this web address

What we do to keep customers data secure

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.

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